Tuesday, February 05, 2008

10 Myths of Franchising

Tom Matzen, the President, CEO and Co-founder of Parmasters Golf Training Centers Inc., did an interview with Franchise Whale in mid-January. Anyone considering a franchise would do well to listen to this interview.

Tom is quite well known in the franchising world as an outspoken crusader working to uncover the ugly underbelly of the franchising world. As CEO of a major franchisor, this may seem uncharacteristic, but it’s not.

Parmasters is a highly ethical franchise system, lead by a highly ethical CEO. By ensuring Parmasters leads the way when it comes to ethical franchising, and speaking out against unethical franchising practices, Tom sets Parmasters apart in a dramatic way.

You can listen to the interview here.

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