Marketing Meeting

I’ve been a poor blogger again, over these Christmas and New Year holidays. It’s just been a very busy time.

I met today with Tom Matzen, Parmasters Co-founder (not to be confused with confounder), President and CEO. We dedicated close to three hours to a discussion of the initial marketing efforts for Parmasters Kitchener-Waterloo.

You’ll start seeing our various marketing initiatives in January. Prior to our grand opening, we focus primarily on signing new members. We call these early members our “Charter” members, and they receive special bonuses and incentives for signing up prior to our grand opening.

I can’t wait to see our marketing efforts begin, and then bear fruit. We have such a positive message for any golfer or would-be golfer in Waterloo Region and beyond. It’s going to be very exciting as we start to really spread that message and see the reaction from the local golfing populace.